During the exhibition, Greenburge’s promotional activities were quite noticeable. We were curious about what new products they introduced this time. Fubang Meipin Furniture shared some insights with us. According to Chen Zhengyu, the company launched two main series: the Lyon collection, which features classic designs with intricate carvings, and a new American classic line with long columns. They also showcased the Sevalia country-style collection. Given their wide product range, the booth was limited to 200 square meters, so they focused on presenting the latest items. There was even a white set aimed at younger couples who had just married, as well as other options for different customer segments. This year, we noticed that American-style furniture is gaining more attention in the market. When asked about the current situation of American furniture, Chen Zhengyu explained that it's heavily influenced by domestic exports, but there's also a growing presence in the local market. Most of the sales come from large-scale manufacturers. When questioned if the investment in American furniture plays a role, he said that building a strong brand requires significant investment. However, it's possible to establish a reputable American furniture brand in China and maintain success over time. This depends on the factory's strength, production quality, and craftsmanship. While many American-style furniture brands exist, only a few truly stand out. Chen also mentioned that making American-style furniture is not technically difficult, as most manufacturers can produce it. The real challenge lies in capturing the essence of American design, mastering the production process, and controlling moisture levels. Many domestic manufacturers still struggle with these aspects. Regarding the skill level required for workers, Chen noted that it's relatively high, as furniture manufacturing involves a long-term accumulation of technical expertise. His factory has been in the business for over 50 years, giving them a solid team with deep experience. With more American-style furniture entering the domestic market, competition has become intense. Some manufacturers offer lower-priced options, targeting a broader consumer base. In contrast, Chen’s products are a combination of wood types, with superior craftsmanship. While they may not be entirely solid wood, the difference can be spotted through careful comparison. Looking ahead, Chen believes that American-style furniture will continue to be a trend in China. Unlike European styles, which often feature heavy gold or silver finishes, American furniture is more refined and comfortable. As living standards improve, consumers are seeking higher-quality options, and American-style furniture fits this demand well. Many panel furniture manufacturers are now shifting towards American-style designs, which reflects an industry trend. Chen noted that panel furniture is already saturated in big cities, especially among younger generations with higher incomes. Meanwhile, it remains popular in smaller cities. First-tier cities are gradually embracing American-style furniture. As the market evolves, some manufacturers are starting to focus more on American-style furniture. According to Chen, factories follow market trends closely. Despite the challenges this year, such as economic policies affecting the industry, his company is performing well. They have over a dozen stores, some of which are currently being renovated, and they remain confident about meeting their annual goals. Chen confirmed that they are expanding through franchise stores. He emphasized that building a brand takes time, and consumers need to recognize its value. Rather than rushing into rapid expansion, his strategy is steady and sustainable. He avoids opening too many stores too quickly, as this could harm both dealers and the brand itself. Their approach is to grow step by step and ensure long-term success. Thank you, Mr. Chen, for taking the time to share your insights with us. Biodegradable cutlery is typically made from plant-based materials such as cornstarch, sugarcane, or bamboo. These materials are renewable and can be grown and harvested in a relatively short period of time. They are also non-toxic and do not release harmful chemicals when they break down. Biodegradable Cutlery,Plastic Cutlery Forks,Disposable Cutlery,Logo Plastic Poly Anhui Jianfeng Environmental Protection Technology Co., Ltd , https://www.ahbiocutleries.com