In the first half of 2015, China's furniture industry faced significant challenges. Despite a high volume of orders, rising costs and prices led to shrinking profit margins, putting many small furniture companies at risk of bankruptcy. In response to this difficult situation, industry experts suggested that companies should focus on brand development, continuously enhance product quality, explore new markets, and identify new sources of profit. These strategies could help furniture businesses retain their market share and overcome the industry's current bottlenecks. For many companies, finding new economic growth areas became crucial in navigating these tough times. The potential for custom furniture is growing rapidly. As society evolves, mass-produced furniture has become less appealing to modern consumers, who now seek more personalized options. Customized furniture has emerged as a solution to meet these individual needs. According to market research, a large portion of consumers are interested in unique, tailored furniture products. This indicates that customized furniture holds significant promise in the market. For furniture manufacturers, custom furniture could serve as a new source of revenue and a way to break through industry challenges. Not only does it cater to the increasing demand for personalization, but it also represents a relatively new and expanding sector with great long-term potential. When implemented effectively, custom furniture can generate substantial economic returns. Another important trend in the industry is the integration of the internet. Since 2015, the concept of "Internet Plus" has gained traction across various sectors. For traditional furniture businesses, embracing digital transformation can bring much-needed innovation and growth. E-commerce has become a key driver in the furniture market, offering companies an effective way to reach broader audiences and improve sales performance. Adopting online strategies is not just about keeping up with trends—it’s essential for long-term survival and growth. By leveraging e-commerce platforms and digital marketing, furniture companies can expand their reach, reduce reliance on outdated distribution channels, and better meet customer expectations. In summary, the furniture industry has been struggling since 2015, with overcapacity and declining profits posing major obstacles. To move forward, companies must embrace the internet, invest in customization, and actively seek out new opportunities. These steps will be vital in overcoming the current challenges and ensuring sustainable development. For more insights into China's furniture industry, visit the official website of Xianghe Furniture City.

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Foshan Shunde Oubao Luo Intelligent Catering Equipment Co., Ltd. , https://www.aobl-ch.com